Leger - 2015 WOW Customer Experience Event

Tuesday, November 24, 2015

Important RAC Event Update:

Our breakfast event, Key Trends in Retail for 2016, originally scheduled on November 10th has been rescheduled to coincide with another educational event:

November 24, 2015
The St. James Cathedral Centre
65 Church St.
7:30am - 9:00am ET






This FREE event will now feature the results from TWO studies:

Key Trends in Retail for 2016

Last month, RAC Canada (RAC) and Retail Council of Canada (RCC) launched the first-ever Retail Marketing Strategy Survey aimed at identifying the most successful drivers of in-store sales by measuring:

  • Canadian retailers' use of traditional and digital media
  • Marketing priorities for 2016
  • Allocation of resources
  • Approaches to media measurement
  • Analytic practices

Scott Cho, Senior Vice-President, Human-centered Innovation at Leger will present key learnings from this inaugural survey.

Presentation: Key Trends in Retail for 2016
Report: Key Trends in Retail for 2016

Leger's WOW Customer Experience Index

The Customer Experience Index measures 20 dimensions of a customer's in-store shopping experience including products, price, ambiance, signs, customer service, loyalty and more. This study will provide you with the results for many companies and competitors in the retail sector in the Ontario market.

Be the FIRST to see your ranking and glean insights generated from the 2015 WOW Retail Customer Experience Index.

Speakers include:

  • Michael LeBlanc, SVP, Marketing & Digital Retail, Retail Council of Canada
  • Lisa Romaldi, Consultant, Leger
  • Luc Dumont, Associate VP, Leger


This is your exclusive opportunity to gain insights from TWO major studies, at no cost! Join your retail marketing peers and register for the Leger 2015 WOW Customer Experience Event.